What One Online Tool You Might Be Using Incorrectly to Get to Know People

I recently read a post called “eBooks and the Personal Library” (http://scholarlykitchen.sspnet.org/2012/08/20/e-books-and-the-personal-library/ ) by Joseph Esposito in which he posits that the day of the personal library is falling by the wayside. He came to that conclusion during a move in which he parted with many books rather than paying for the shipping cost. I, too, have been there. I’ve moved from Pennsylvania to Ohio, to Michigan, back to Ohio, and to Arkansas, and every time my physical library has taken a hit. I’ve built it up in each new residence only to have it reduced in the subsequent move. It is currently the smallest it has ever been, and it’s being replaced by eBooks. It’s a trend that I’m not completely in love with— there’s something about the feel and smell of paper that will always comfort me— but it is convenient and it’s here to stay.

Something Esposito said stuck with me, though. He said that we can’t tell what kind of person someone is by seeing what book is on their table because books aren’t there anymore. We need to see what is in their GoodReads or LibraryThing accounts. That statement really gave me pause.

Maybe I’m just a cynic. Maybe it’s the overprotective mom coming out in me. Maybe I need to stop watching the evening news. But I have a difficult time believing in the sincerity of online profiles, even ones as innocuous as “what I like to read” accounts. I think the only way to really get to know a person is to get to know them personally. If you meet them face-to-face and see for a fact that they are reading A Tale of Two Cities, then it’s highly likely that they are reading it. If they just say they’re reading it on their online profiles, it’s hard to take them at their word. They may be reading it now, but they may have read it years earlier and are secretly reading something they’re too embarrassed to admit to, or even nothing at all. How many authors out there are willing to write to the world that they are reading books that are getting bashed by the media or books whose content would get them looked down upon by friends or associates? Yes, there are people who will be honest about what they read and who they are, but there will also be people who won’t; people who list literary novels in their libraries and spend evenings snuggled up with beach reads (or worse). Furthermore, often authors are asked to review books outside their areas of interest for fellow authors. You could see five star reviews of sci-fi books on author pages who really only read and definitely only write historical westerns. That’s akin to false advertising. The booklist profiles really can’t be trusted as viable sources of information about the readers.

I know in this day of advanced technology we all are just a keystroke away from corresponding with almost anyone around the globe. It’s an exciting and fascinating time. But I just don’t think I can safely say I can make judgment calls on strangers based on booklists, or any online profiles. I guess I just miss the days when I could shake someone’s hand and look them in the eye. Barring that ability, I’m not going to use booklists as a screening tool. I’ll turn to social media avenues (see that word social in there?) to try and determine what kind of people they are. Blog comments, Twitter posts, Facebook presence, WANAtribe… these are the tools I use to interact with people online (huh, interact, another keyword there).

I feel the pain of Mr. Esposito’s loss. I miss my books, too, and I miss the days of libraries and big bookstores and snuggling up with an actual words-on-paper book. He has a fantastic blog (http://scholarlykitchen.sspnet.org/) that I urge you all to visit. But I wish him, and everyone, success at screening booklists when getting to know people online. I’ll stick to actual communications instead.

Back to School Blues

So today is the first day of school for the kids— again. Where did the summer go? We had so many plans: picnics, vacations, honey-do list items… So little of it happened. Twelve weeks came and went as quickly as a visit home (which by the way, we also didn’t manage to squeeze in this summer).

This morning, I was up at 4:30, probably because I was dreading the alarm ringing at 6:00. When I woke the kids (who still can’t manage to get up on their own), they both asked for more time. I’m their own personal snooze button. They finally got moving, and I took the obligatory first day photos before we piled in the car and headed off for school. I can’t believe my son is starting high school and my daughter is in her last year of junior high. I remember when I took them to their first day of preschool. They marched in their respective classrooms without so much as a backward glance at me. I sat in the parking lot and cried my eyes out. They might have needed me. I had to be right there, not a phone call and a drive away. Finally the administrator came out to my car and gently but firmly suggested I leave. It was one of the hardest things I ever did. Still today my kids go to school without looking back. Probably because they’re half asleep, but also because they’re ready to start the next phase of their lives. And I know I need to get on with mine.

Writing is very much like that. There is some truth to what people say about written works being like authors’ babies. We grow very attached to our stories and have a hard time letting them go. But there comes a time when we need to realize they are ready to send out into the world, and we need to move on to other ventures.

On the first day every year I send my kids off and have that momentary twinge of panic then I grieve because I miss them like crazy, but I know they’re where they need to be. I also know I’m where I need to be— writing my next story.

It’s Up To You New York, New York

Ah, Old Blue Eyes. I fell in love with Frank Sinatra when I was a young girl and saw Guys and Dolls on television. That’s when I also fell in love with Marlon Brando, but that’s a subject for another post. This post is about New York. Specifically the Big Six publishers. When Sinatra sang “I want to be a part of it, New York, New York” I’m sure he wasn’t singing from a writer’s perspective talking about getting a publishing contract. But I hear that song and it’s like it’s coming from my heart and soul.

I don’t know what route my published works are going to take. I have one finished novel currently with a small publisher, and I don’t know if it will ever see the light of day. I have a finished first draft that I’m currently revising, and I don’t know if I’m going to go the self-publish, small-publish, or New York route with it when I’m done. I see merits to all three.

Self-publishing is great because you have complete control and reap the most rewards. However, all the work and responsibility is yours. Sure, the writing and revising is a given. But cover design, marketing, extra editing, conversion to e-format… all on you. No help. And, while it’s getting better, there has been a stigma in the past with self-publishing because anyone can self-publish (hence the name), so there is no quality control. There are some really bad books out there. Some people assume if you self-publish it’s because you weren’t good enough for a publisher to take a chance on you. Writers know that isn’t the case, but not all readers are on board with that premise yet. It’s getting better. Cream does rise to the top. I’m just not sure yet when the readers will find the cream. I want them to know I’m the cream and I want them to know where to find me.

Small publishers are becoming a popular choice for writers. It’s the route I chose for my first manuscript (knock on wood). They seem to be a nice middle ground between self-publishing and getting that elusive New York contract. Some accept electronic submissions, which is a big plus. Also, they will handle the cover design, the copy editing, the e-format conversion, and even some marketing for you (check your contracts!) but that doesn’t let you off the hook. Distribution will be severely limited to regional stores, if they print books at all, and you’ll still be expected to do a lot of marketing on your own. Plus, you’ll have to share more of the profits than if you self-publish. At this level, an agent is a good idea, as a contract is involved. At the very least, get a lawyer to review the paperwork.

Agents are a definite if you choose to go the New York route. You aren’t going to get your manuscript on an editor’s desk unless an agent puts it there, and it will definitely be a bulky paper copy. Another bonus is the big publishing houses will do all of the heavy lifting for you — above and beyond the efforts of the small publishing houses — but be aware. You have the least control when you go through the Big Six and you share a bigger percentage of the profits than in self-publishing or with small publishers. They’re also the slowest to pay the royalties out, although you do often get an advance. (New authors will get much smaller advances than established authors. Of course, new authors have trouble getting in with the Big Six to begin with.) What is the biggest benefit you get from going the New York route? The backing of one of the Big Six. If you can say that New York is willing to take a chance on you, then cautious readers are more likely to take a chance on you.

So with the trend going to eBooks and the Big Six hesitant to sell eBooks to libraries and having a tenuous relationship with Amazon… it’s hard to know which way to go. Small publishers look like a bargain, but they look like a lot of work, too, when you consider that for just a little more work you get complete autonomy. Still, I hear Sinatra crooning, “If I can make it there, I can make it anywhere, New York, New York.”

At the end of the day, I probably should finish my revisions before I make any decisions. What have you decided, and how is it working for you?

A Legacy is More than Boxes of Photos

My grandfather was a photography nut. I won’t go so far as to say he was a photography buff or an amateur photographer, but he was into taking pictures. Of his family, mostly, and friends. I never saw a picture of interesting buildings or pretty foliage. My grandfather took pictures of people. Often twice, because he’d forget to take the lens cap off.

He was so excited when my sister went to the prom that she and her date had to repose for all the pictures. Because he left the lens cap on. (I secretly think he was just stunned she got a date — just kidding, sis!) I’m not sure how you and your family pose for prom pictures, but in our family, it’s just short of a wedding shoot. Pictures of the girl alone, pictures of the guy alone, pictures of them together. Pictures of her getting the flowers, pictures of him getting the flowers. Pictures with the parents, pictures with the siblings, pictures with the whole family. Pictures with the grandparents… you get the idea. Is it an Italian thing, or was it just my grandfather setting a tradition in my family?

It wasn’t just the proms, though. In the summers, he’d have me and my cousin stand in the flower beds to take photos of us by whatever was blooming. They usually planted geraniums and impatiens. When my grandma wasn’t looking, my cousin and I would bend down and pop the impatiens’ seed pods, and my grandfather would laugh. If Grandma would see, she’d yell and we’d run away, and he’d just laugh louder. And then usually he’d realize he had the lens cap on and we’d have to come back and do it again. Afterward, we’d get Gram’s lemonade and cookies, so who could complain?

There were always photos at holiday mealtimes. We have some wonderful snapshots of tables laden with food and everyone is gathered around them, forks or glasses raised in salute of a toast having been made. But someone is always missing from the photo, because someone was behind the camera. Usually it was my grandfather. I have one nice picture where my grandfather is actually at the head of the table… my uncle took the shot; he’s absent from the photo. When I grew up and started hosting meals, I took a photo at my home. I wasn’t in the shot. It was kind of depressing, because it reminded me that my grandfather wasn’t, either. He’d been gone from us for many years at that point. I never took another photo at the dinner table. Really, at some point one of us should have learned to use the timer function on the camera.

My grandfather’s gone, and all we have now are boxes of his photos. Half of them are black, thanks to the lens cap. He’s in so few of the photos, because he was always behind the camera. But still, he gave us so many memories to remember him by. Not the big trips or the gorgeous monuments. It was the little things.

The grandkids in the flower beds.

His daughters in the kitchen with their mom.

His sons-in-law in the alley washing a car.

The family at the table.

We don’t have to worry about lens caps anymore when we’re taking the photos. But we should all learn to use the timer.

How Project Planning in Corporate America Helped Me Write Novels

Okay, it doesn’t help write the novels, but it did help me plot them. Let me explain.

When I worked for an engineering firm, we went through the ISO 9000 certification process, which probably doesn’t mean anything to most of you. What it does mean, however, is that all work functions, no matter how trivial, had to be documented. Some of the jobs were easy enough to just write out directions for, but others required complex work flow diagrams. We started using Microsoft Project to plot them out. Then we kept using that software to plot out major projects in general.

When I sat down to outline a novel, I did just that — I outlined my novel. But I found that I had trouble keeping track of plots and subplots because they got lost in layers of Roman numerals and lowercase letters. And, because I write romance mysteries, I have three points of view to keep track of as well (those of you who hate head-hopping, please bear with me): the hero, the heroine, and the villain. Then I remembered planning for ISO, and I thought, why not?

I thought about buying Project, but then I realized it didn’t even have to be that complicated, and PowerPoint offered me some advantages that Project didn’t. One advantage I particularly loved… I already owned it.

I’m going to give you the highlights of my plotting here. This is by no means the nitty gritty details of it, but it should be enough to get you started.

Each chapter gets one slide. Each POV character gets one color outline for his or her box. (I keep it simple: pink for the heroine, blue for the hero, black for the villain.) Each scene gets a box in the middle of the page, moving the plot left to right across the slide. If scene descriptions occur, they go above the line so I know where to find them. If new characters are introduced, they go below the line and get their own color so I can distinguish them. These usually coincide with subplots. If a subplot has nothing to do with a secondary character and only involves a main character, I leave it in the main character’s color. By the end of the novel, I can print the whole file and lay it across the floor, slide one to slide whatever and see how everything happens. At a glance I can see whether one POV character has more page time than another. I can scan subplots to see how they are spaced out and when they are resolved. I can look and see how much scene-setting I’ve done and whether I need to dial it back or beef it up.

I know this doesn’t make much sense to you, but it’s enough to get me through chapter six and should be enough to show you what one page would look like. I may or may not stick to this outline… my characters typically have minds of their own and go off on their own paths. And I like it that way. But I like to start with a roadmap, and this is a great visual cue for me. I recommend it for anyone wanting to plot their novel and be able to look at it with a bird’s eye view.

For those of you who don’t head-hop, you can still use this technique. Your boxes just won’t be POV boxes, they’ll be boxes detailing who the POV character interacts with in each scene. Or, of course, you can tailor the color-coding technique to whatever suits you best.

And for those of you who don’t have PowerPoint, a similar layout can be achieved in Word using tables. Just format your cell borders the way I format my text boxes in PowerPoint, or, again, in whatever manner suits you best.

This style is very versatile and very forgiving, and if you’re a visual person, which it seems more and more of us are in this day and age, it’s a great way to see your novel’s layout – scene by scene – at a glance.

Writing Epiphanies at the Chinese Buffet

I ate dinner at a Chinese buffet tonight. I am horrified to think of how many calories I actually consumed, but more importantly, I hate to think about how many of those calories I didn’t enjoy. I saw all those options in front of me, and I partook of them simply because they were there and they looked good. And the price was right.

Then it hit me. E book offerings are kind of like the Chinese buffet. Browse your buffet of downloadable e books and you’ll find a veritable smorgasbord for you to choose from at prices too good to pass up. How do you choose? In the end, you sample many, simply because you can. They make it so easy, and everything looks so good, how can you resist?

Ah, there’s the problem. Caloric overload. Most of what you get leaves you feeling bloated and unsatisfied, and not long from now you’re just going to want more. You can go back to the buffet. It will be there, offering you endless choices. Surely something will be there that is satisfying. You might get lucky. Or you might just get more of the same, more that leaves you feeling like you wasted your money and you’re just going to want something else in a little while.

To the readers, I say this — read the reviews. You don’t want to get stuck with something that has no value. Read the reviews on the site you’re downloading from, but also check elsewhere. There are plenty of book bloggers who give honest reviews on their own sites. A little homework up front will save you money in your pocket and time to read something worth your while.

To the writers, I say this — if you self-publish, only put your best effort up there. Typos, grammatical errors, syntax problems, and of course, poorly written works only strengthen the argument people make against self-published authors. I can hear James Earl Jones in Field of Dreams saying “If you build it, they will come.” Well, if you write it, they will download it. And if it’s written poorly, they won’t download anything else. You’ve got one shot. Make it count.

The readers are hungry and the buffet is open. Don’t send them away wishing they had gone somewhere else.

Who Wrote That?

My in-laws are in town. I was worried about how I was going to get a blog written today. But, as luck would have it, a guest blogger fell right in my lap with a post ready to go for me. No, it’s not my usual Italian heritage memories, but it is about writing, and it suits this entry perfectly. Having been a ghost writer myself, I know what she means. So, without further ado, I give you Karen Cole, Executive Director of Ghost Writer, Inc.

How to be a Righteous Ghost Writer

What is the point of writing or ghost writing, or even being a ghost writer or author of a novel, book, memoir or screenplay, if nobody else reads it or them? One reader does an experience make whether it is a ghost writer book, ghost writing screenplay or author memoirs. The point has always been the reader, your readers. You think when you ghost write a book between the many of you, what am I going to be an author or screenwriter about, how am I going to have a ghost writer talk, and how am I making ample money for my business, for my family, for myself – how about simply caring about your readers for a change?

What do they want, what sells you to them, how would you go about being a ghost writer or book author client for your readers? Whether you are a ghost writer or book author, it tends to be the case that your readers get awfully lost in the shuffle. The mental picture is somebody so important; they have their pick of all media on the face of the planet – why would they want to view yours? You do have to pick out your audience instead, aiming for something a bit shorter than best sellers, a bit longer than eBooks that make ten cents for you if you don’t aim it, hugging and arming instead a smaller group. Who would be interested in reading your idea book the most and whom are you as a ghost writer or book author writing it for?

It’s not a matter of what you want to say, it’s not a matter of satisfying your own selfish desires. It’s not a matter of how well your book is going to sell; it’s a matter of the nature of your audience. What are their needs? If you haven’t got an idea yet, what do you think is a Big Idea out there, what would appeal to a vast audience? If you do have an idea and you need to fulfill it, who needs that idea, who needs to be a ghost writer for it, who needs it? It’s not a matter of who you already happen to be – it’s largely a matter of where you can take a realistic appraisal. This is what I want ghost writers to consider.

Not the thing everybody else is doing, not the best rewrite, not the kitchen sink of each book or screenplay author’s prose that can be found somewhere else. Something else that is news to your readers, your audience. Not the past, not the present, not the future. Not sexual matters, not war, not how to make peace in our time by selling million dollar babies. Understand this example – books on self-help have sold like hotcakes because they have a readymade audience, namely people who need help. Who needs help, who beseeches a way to find that help, who hires a ghost writer who needs to help an author achieve an audience – who actually needs you?

You should be able, as either a ghost writer or book author, to think about somebody else for a change. Go find your people, and write, draw, plan, dream and implement fantasia for a pared down, niche, select series of groups of them. When you are a ghost writer, find somebody and write only for them – see it now. Give it your all, or give it something, but don’t just write for yourself – unless you really must pass it around to your family, friends and colleagues. Which can be the fairest audiences of some smaller types, of a different drummer, as long as you do realize that you are writing? Who are you a ghost writing team of – you, or all of those others?

Executive Director of Ghost Writer, Inc., Karen Cole writes. GWI at http://www.rainbowriting.com/ghostwritertos.htm is a renowned affordable online professional copy writers, book authors, ghost writers, copy editors, proof readers, coauthors, rewriters, book cover creation, graphics and CAD, digital and other photography, publishing assistance and book and screenplay writers, editors, developers and paid analysts service. We also do presentation and pitch services for your book and/or screenplay ideas to major TV and film industry representatives.

What Do You Do With All Those Tomatoes?

Vandergrift, Pennsylvania when I grew up had a decidedly Italian presence. It was even more so when my parents were kids, and probably even more when my grandparents settled there, but still, when I was young, Vandergrift was pretty Italian. Even to this day they have the Festa di Italiana once a year, so the presence hasn’t completely faded. But I digress…

vegetablesThere were a lot of things I looked forward to in the summer, but one thing I hated as a kid. Gardening. There would be weeding and planting and peat-mossing. And then the picking. And picking. And picking.

Italians plant everything. We have huge gardens. We have to have parsley and basil, those herbs are staples, and they will take over your garden in a nanosecond if you aren’t vigilant. Of course we plant tomatoes.

On that rare occasion that we wanted something no one grew, we’d go to an orchard or farm and pick it ourselves. There was no reason to get bruised produce from the store when we could get what we wanted cheaper fresh from the vine. I spent many June weekends in Erie picking cherries right off the trees.

Many of my friends growing up were Italian, so they worked in their family garden, too. Everyone ate zucchini twenty-eight different ways all summer long. If you’re Italian, you know what I mean.

My friends today don’t understand. My kids barely understand. We don’t have a garden where we live, but we try to get the freshest produce we can. Meanwhile our friends and the kids’ friends are eating frozen dinners and sauce from a jar, or, even worse, just getting take out all the time. When my kids have friends for dinner, I always make sure to have a home-cooked meal instead of letting them order pizza (the pizza here isn’t great, anyway). At first my kids were mortified, but their friends loved it, and now everyone looks forward to eating here. They don’t get food like this at their homes.

Who knew fresh tomatoes were for more than sandwiches and salads?

Corporate Identity Expert, Hah!

When I worked full time as a Marketing Communications Specialist for an engineering firm in Pennsylvania, my boss was one of the brightest minds in corporate communications. Under his tutelage, and combining my education and work history, I became a corporate identity master. I could brand anything with ease using any and every tool you could imagine, and probably a bunch you’d never think of.

So why is it that I, a master brander and professional writer, am completely bamboozled when it comes to branding myself using social media platforms? Is it one of those cases where the artist can paint everything but an accurate self-portrait because she can’t see the beauty in herself?

No.

I can see myself for what I am, including the plethora of flaws.

I’m like the millions of other authors out there who don’t get the whole platform thing. But maybe I should say didn’t get the whole platform thing. I’m learning.

Thank you Kristen Lamb for your tireless efforts. I’ve recently read both her books, and I have to say I’m motivated to get out there in the ether and build a successful platform. And I believe it will work because of the strategies suggested in her books. Check out Are You There Blog? It’s Me, Writer, and We Are Not Alone: The Writer’s Guide to Social Media. Worth their weights in platinum.

Hilarious and true. Did you forget the mummy… the one who wrote for so long to meet his deadline and got so cold while doing so that he wrapped himself in sheets until they turned into scraps of linen and he looked like a preserved corpse when his friends came to find him? Sometimes I think I’m that mummy/mommy. Great article Kristen. Love the WANAtribe site, too. I’ll be looking for your book, We Are Not Alone… a friend read it and said it’s great. Thanks for your hard work.

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